Doctor Career Path - Free Essay Example

Sample details Pages: 2 Words: 741 Downloads: 9 Date added: 2019/02/05 Category Career Essay Level High school Topics: Career Path Essay Did you like this example? My INFJ personality type is the advocate. The career path that I find the most interest in is becoming a doctor. This job would be most recommended for me since I have a desire to guide and connect with others with what they need assistance in. Don’t waste time! Our writers will create an original "Doctor Career Path" essay for you Create order In addition, I find the need to ensure that what I’m doing has a meaning, guides people with what they medically need, improves personal health, and leads with my values, principles and beliefs. A doctor is someone this is qualified and eligible enough to be trusted with medicine and attention seeking patients. A career as a doctor is right for me because I find it easy to develop connections with others and I take pleasure in co-operating with a group of people that have a similar mindset as mine. To become a doctor, there are many key steps to follow. The first step is to earn a bachelors degree in any science to get into medical school. Medical schools appeal for applicants who have a comprehensive educational background. The second step is to take the medical college admission test, which is a computer-based standardized exam for medical students.. These performance scores are required by nearly all medical schools in the nation. The third step is to earn a medical degree by attending medical school, which generally last up to four years. The first two years involve classroom and laboratory work, and the other two years enable students to work with patients, but with the supervision of skilled doctors. The fourth step is to complete a residency program. These programs offer aspiring doctors a chance to work directly with patients in a specific area of medicine. The fifth step is to obtain licensure, which is the granting or regulation of licences, as for professionals. All states require physicians to become licensed before medi cine practices. The final step is to get certified to advance in a career as a doctor. Although it isn’t required, it could increase your chances of becoming a doctor. As for the cost, it would add up to $167,000. When it comes to a doctor’s day to day routine, they generally begin the day performing rounds at the hospital by going to multiple patients and checking on their current status. After two to three hours of checking up on patients; doctors go to their private office to look through patient appointments. In a hospital, the business all depends on the season because during winter, it gets more hectic due to the flu. In addition, throughout the day doctors sign forms, write prescriptions and handle other paperwork that need to get done. As for typical pay, it may vary since pediatricians earn a median of $156,000 and radiologists earn a median of $315,000. As for pros and cons, there are many that you should look over before considering to become a doctor. Having an experience of helping patients and giving back to communities really boosts your personal satisfaction, which sounds like an outstanding benefit. Although it may be a tough job, doctors appreciate above-average earnings, which tend to be over $100,000 for salaries. On the other hand, there are negatives such as the time consumption before getting the job since students often cite prolonged training periods in medical school along with the pricey tuition fee. In addition, saving lives can be satisfying, the responsibilities to worry about tend to bring stress and tension. A key takeaway is to keep in mind that being a doctor may not be the easiest, but a job is a job, and you need to get it done. What I like about this certain career is that it involves guiding others medically which builds up personal satisfaction. My concerns about this career is how stressful it can be since it is emotionally draining to look at patients going through a difficult state in their life. I was surprised when I discovered that you must take the medical college admissions test in order to become a doctor. Based off what I learned about how I like to work and what I enjoy doing, pros and cons of this particular career, I would say I would be interested in pursuing to be a vet in the future since it’s very much similar, except with animals. In conclusion although it may be a challenge to be a doctor, I will do the most I can in order to get to that goal.

Essay on Narrators in Faulkner’s Barn Burning and The...

Narrators in Faulkner’s Barn Burning and The Unvanquished â€Å"Barn Burning† and The Unvanquished present very different ways to tell a story. In â€Å"Barn Burning,† Faulkner uses a third person, limited omniscient point of view that allows him to enter the mind of the story’s protagonist, Colonel Sartoris Snopes. In this point of view, the narrator establishes that the story took place in the past by commenting that â€Å"Later, twenty years later, he was too tell himself, ‘If I had said they wanted only truth, justice, he would have it me again.’ But now he said nothing† (8). The narrator of â€Å"Barn Burning† develops Colonel Sartoris as a child by describing his relationship with his father; no matter how many times Ab Snopes burns a barn or†¦show more content†¦One of the most interesting elements of this backward gaze is its self-awareness. In contrast, for instance, to Willa Cather’s romantic, idealistic narrator in My à ntonia, whose authority Cather undercuts in t he novel’s introduction, Faulkner’s narrator in The Unvanquished constantly reminds us that the story he is telling is a memory and that as a memory it is inevitably flawed—he has to fill in its blank spots and he recognizes that and he is thinking through the events of the story with a mind that is very different than the one that experienced them. This is beautifully apparent early in the novel as he explains that he can now describe the events of the story with language that was not available to him as a child. After Loosh destroys the model of Vicksburg that Bayard and Ringo were playing with, the narrator remarks, â€Å"Loosh squatted, looking at me with that expression on his face. I was just twelve then; I didn’t know triumph; I didn’t even know the word† (5). The narrator again recognizes the gulf of language that now separates him from his childhood experiences when he writes, after learning that he and Ringo had killed a horse rather than a man, â€Å"â€Å"I didn’t know horrified astonishment either, but Ringo and Granny and I were all three it† (29). As the novel moves forward from these confessions of the narrator’s childhood linguistic limitations, Faulkner uses other techniques to reinforce the fact that this narrator is an adultShow MoreRelated Narrative Techniques in Fa ulkner’s The Unvanquished and Barn Burning779 Words   |  4 PagesNarrative Techniques in Faulkner’s The Unvanquished and Barn Burning The Unvanquished is composed of a series of stories during which Bayard Sartoris, the narrator, grows up from a twelve-year-old boy to a young man of twenty-four years. The narrative style makes it obvious that events are being related by an adult who is looking back at his past. There are several indications of this: in the very first story â€Å"Ambuscade†, the narrator, while describing his war games with his coloured friend, RingoRead More Southern Masculinities in Faulkner’s The Unvanquished and Barn Burning1486 Words   |  6 PagesSouthern Masculinities in Faulkner’s The Unvanquished and Barn Burning The youthful protagonists of The Unvanquished and Barn Burning, Bayard Sartoris and Sarty Snopes respectively, offer through their experiences and, most importantly, the way their stories are told, telling insights about the constructions of southern masculinities with respect to class. The relative innocence that each of the boys has in common, though ultimately loses, provides a record of sorts to the formation of theRead MoreWilliam Faulkner s A Rose For Emily1801 Words   |  8 PagesRose for Emily†, which has always been compared to â€Å"Barn Burning†, one of Faulkner’s other short story. It only make sense to compare them two together because these two stories has may similarities , whether it may be in setting , characters or style they favor each other . Nevertheless they also have many differences too, which make them even more interesting and unique. This paper is going to explore all those aspects including Faulkner’s past, to get a clear idea of how different yet similarRead MoreWilliam Faulkner s A Rose For Emily1810 Words   |  8 PagesRose for Emily†, which has always been compared to â€Å"Barn Burning†, one of Faulkner’s other short story. It only make sense to compare them two together because these two stories has may similarities , whether it may be in setting , characters or style they favor each other . Nevertheless they also have many differences too, which make them even more interesting and unique. This paper is going to explore all those aspects including Faulkner’s past, to get a clear idea of how different yet similar

Every Day Science for Css Free Essays

PMS/CSS Everyday Science Compiled by: Engr. Syed Muhammad Umer www. css. We will write a custom essay sample on Every Day Science for Css or any similar topic only for you Order Now theazkp. com info@css. theazkp. com Ph: +923336042057 It’s just an effort to merge all relevant data of Everyday Science in a single document, which will be used in the preparation of Competitive Examinations like PMS/CSS and other such exams. The primarily source of these information is mainly from internet. PMS/CSS Notes Contents Topic 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. Nature of Science Contribution of Muslims Scientists Impact of Science on Society Universe Galaxy Solar system Sun Earth Atmosphere Weather Cloud Rain Acid Rain Minerals Rock (Mineral) Mineral Deposit Lava Solar and Lunar Eclipses Day and Night and their variation Energy Sources and Resources of Energy Energy conservation Ceramics Plastics Semiconductors Radio Television Telephones Page No. 3 3 4 5 5 7 7 7 8 9 12 13 14 17 17 19 20 22 23 23 23 24 24 24 25 25 30 30 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. Topic Page No. Camera 31 Lasers 31 Microscopes 34 Computers 36 Satellites 42 Antibiotics 42 Vaccines 45 Fertilizers 46 Pesticides 47 Microwave ovens 47 Immunization 48 Fingerprinting 49 Infra Red Radiation 50 Greenhouse Effect 50 Antimatter 53 Magma 54 Brain 55 Heart 60 Tissues 68 Epithelial Cell 68 Origin of Modern Humans 68 Pest Control 72 Protein 73 Vertebrate 74 Invertebrate 76 Liver 79 Enzymes 80 Organisms (Common to all living things) 82 2 1. NATURE OF SCIENCE Definition: Science can be defined as study â€Å"mainly concerned with the phenomenon of physical universe any or all of natural sciences or biological sciences. Or Science as the â€Å"the field of study which attempts to describe and understand the nature of the universe in whole or part. † Science is the faculty to reason out the how and why of the things as they occur in the phenomenal world or the objective world†¦ Basically science is the study of laws of nature and man has developed science by observing. Infact this subject has completely transformed our power over nature and the world outlook. Development of the modern technology is directly the outcome of the development of modern science. Without the scientific revolution the industrial revolution would not have been possible. It has raised the human activity level by significant observations in the various fields of human existence. Whether it‘s the exploration of human health, industrial progress, agrarian developments and modern communication technologies, the benefits gained from this major subject are enormous. Infact it would not be wrong to say that we are living in the age of science and is a dominant factor in our day to day existence. 2. CONTRIBUTIONS OF MUSLIM SCIENTISTS MUHAMMAD BIN MUSA AL KHWARZIMI: Made lasting contributions in the fields of Mathematics, Astronomy, Music, Geography and History. He composed the oldest works on Arithmetic and on Algebra. The oldest Mathematic book composed by him is â€Å"Kitab ul jama wat tafriq† He is the first person who used zero and wrote†Hisab ul jabr Wal Muqabla† which is conceived to be an outstanding work on the subject which included analytical solutions of linear and quadratic equations. In the field of Astronomy he compiled his own tables which formed the basis of later astronomical pursuits in both East and West. He also contributed in the field of geographical science by writing a noteworthy book KItab ul Surat al ard. In Arabic. His book ? kitab al Tarik† is also a memorable work regarding history. AL BERUNI: Born in Afghanistan Beruni made original important contributions to science. He is conceived to be the most prominent scientists of the Islamic world who wrote around 150 books on various significant subjects concerning human existence. These subjects include Mathematics, History, Archeology, Biology, Geology, Che m is try, Religion etc. He discussed the behavior of earth, moon, and planets in his book â€Å"Qanoon Almasudi† which is also considered as an outstanding astronomical encyclopedia. He also discovered seven different ways of finding the directions of north and south and discovered mathematical techniques to determine exactly the beginning of the seasons. Another notable discovery he made was that the speed of light is faster than sound . His wide range of scientific knowledge is also revealed through his books† kitab al saidana† and â€Å"kitab al jawahar† dealing with medicine and the types of gems their gravity respectively. He was a prolific writer whose works showed his versatility as a scientist. AL RAZI: The famous philosopher and a notable surgeon of the Muslim world, Zakriya Al Razi was born in Ray near modern Theran Iran. His eagerness for knowledge lead him to the study of Alchemy and Chemistry, philosophy, logic, Mathematics and Physics. He was a pioneer in many areas of medicine and treatment of health sciences in general, and in particular he worked alot in the fields of paeditrics, obsterics and ophthalmology. Al razi was the first person to introduce the use of Alcohol for medical purposes and opium for the objective of giving anesthesia to his patients. In the field of ophthalmology too Al razi gave an account of the operation for the extraction of the cataract and also the first scientist to discover the effect of the intensity of light on the eye. The modern studies confirm his understanding on the subject thus making him a great physician of all the times. ABU ALI IBN E SINA: Endowed with great powers of absorbing and retaining knowledge this Muslim scholar also made valuable contributions to he field of science. He is considered to be the founders of Medicine and also added his great efforts to the fields of Mathematics, Astronomy, Medicinial Chemistry, Philosophy, Palae ontology and Music. His most famous book is â€Å"Al Qannun† which brings out the features of human physiology and medicine. Sina is also considered as a father of the science of Geology on account of his inva luable book on mountains in which he discussed matters relating to earth’s crust and gave scientific reasons for earthquakes. He is the author of 238 books which are fine instances of his thoughts regarding various subjects in diverse ways. JABIR BIN HAYAN: Introduced experimental research in chemical science which immensely added its rapid development and made him the Father of Chemistry. He devised methods for preparation of important chemicals like hydrochloric acid, nitric acid, and white lead. 3 Jabir’s work also deal with the refinement of metals ,preparation of steel, dyeing of cloth and leather, use of magnese dioxide in glass making, distillation of vinegar to concentrate acetic acid. Jabir also explained scientifically two principle functions of chemistry, i. e. , calcination, and reduction and registered a marked improvement in the methods of evaporation, sublimation, distillation and crystallization He wrote more than 100 books which are one of the most outstanding contributions in the field of science especially the chemical science. ABDUL HASSAN IBN AL HAITHAM: One of the most outstanding Mathematicians, Physiologists, and Opticians of Islam. He contributed to the realms of medicine and philosophy. He wrote more than 200 scientific works on diverse subjects. Haitham examined the refraction of light rays through transparent objects including air and water. Infact he was the first scientist to elaborate two laws of reflection of light He made a number of monumental discoveries in the field of optics ,including one which locates retina as the seat of vision. His book on optics â€Å"Kitab Al Manazir† vividly shows his grip on the subject. He constructed a pinhole camera and studied formation of images . Due to his noteworthy contributions he is regarded as one of the prolific Muslim scientists of all times. OMAR AL KHAYAM: He was an outstanding Mathematician and Astronomer. He was also known as a poet, philosopher and a physician. He travelled to the great centers of learning of the era i. e. Samrakund, Bukhara, and Ispahan. He classified many algebraic equations based on their complexity and recognized thirteen different forms of cubic equation. He also classified algebraic theories of parallel lines. On the invitation of Sultan Jalal-ud- Din, he introduced the Jilali calendar which has an error of one day in 3770 years. He also developed accurate methods for determination of gravity as a poet too, he is known for his Rubaiyat. He made great contributions in the development of mathematics and analytical geometry which benefitted Europe several years later. NASIR UD DIN TUSI: Al tusi was one of the greatest scientists, Mathematicians, Astronomers, Philosophers, Theologians and physicians of his time. He was a prolific writer and wrote many treatises on varied subjects like Algebra, Arithmetic, Trignometry, Geometery, Logic, Met aphy sics, medicine, ethics and Theology. He served as a minister of Halaku Khan and persuaded him to establish an observatory and library after the destruction of Baghdad. He worked at the observatory and prepared precise tables regarding the motion of the planets. These are also known as â€Å"Tables of Khan† ZIA UD DIN IBN BAITAR: Was a famous botanist and pharmacopeias of middle ages. Because of his intensive travels, he was able to discover many plant species. He wrote many books regarding his field of specialty and is always considered as a prominent scientist among his Muslim counterparts 3. IMPACT OF SCIENCE ON SOCIETY Science is the organization of knowledge in such a way that it commands the hidden potential in nature. This hidden potential is surfaced out by the subject of science through the process of understanding. Science has proved to be of enormous beneficial nature . It has made lasting impact on regarding each and every field of human existence. Whether it is concerned with our day to day lives or whether it is related with the various modern developments which have resulted in elevating the living standards of the individuals. The significant contributions which the study of this subject has made are enumerated below. SCIENCE AND HUMAN ATTITUDE: The various noteworthy scientific advances have helped the individuals in raising up of their self confidence . This subject has enabled the human beings to control and modify their needs and requriements. With greater understanding of the scientific phenomena human beings have now become more confident about the environmental issues as compared to the people in the past. Infact science has promoted and paved the way for the independent and logical thinking. SCIENCE AND HUMAN HEALTH: Before the development of modern medicinal factors, a large number of people used to lose their precious lives because of the unavailability of the sources and medicines for a proper health care. With the advancements of science now the human life expectancy rate has increased as the various modern developments in the field of health care has helped in warding off the dangerous diseases†¦ The revolutions in surgery and medicine the infectious diseases like small pox, malaria, typhoid etc. have been eradicated. Thus science has improved the health standards of the people. SCIENCE AND TRAVEL: People used to travel on foot before the inventions of automobiles,aeroplanes and steam engines. They also used animal carts and camels for the purpose of moving from one place to another. However, the modern scientific inventions have proved to be of great significance as it has added speed to the area of travel. The quick means of transportation have decreased the distances and are a source of saving time. In fact it would not be wrong to regard that these inventions have added much peace to the lives of the modern men. SCIENCE AND COMMUNICATION: Science has also played a significant part in the development of the modern communication technology. Earlier people were living in isolation because of the slow means of communication. Now the well developed, efficient media have made it possible to communicate with each other more rapidly and quickly. The impact of mass media is enormous. The use of computers and televisions has made the world a global village where an event in one part of the world leaves an influence on the other. DEMERITS OF SCIENCE: Every invention of science has got its own merits and demerits. The most serious invention that science has contributed to is the development of the weapons of mass destruction like the atom and nuclear bombs. The recent wars have greatly showed that how much destruction can be brought about with the use of these lethal weapons. In fact these modern inventions of science have resulted in the elevation of the anxiety and unrest in the modern societies. Another notable demerit which the study of this subject has lead to the rise in the environmental deterioration. Day by day the pollution factor is increasing which has proved to be very toxic and harmful for the human health. Not only the human health it is also proving fatal for the animals as well as the existing plants. The rapid developments of science and industrialization have also divided the world. The developed and the undeveloped. This division has lead to a widening gap between the status and the living standards of people. There is economic disparity which has also given rise to class distinction 4. UNIVERSE The BIG BANG THEORY about the universe is the most widely acceptable theories with regard to the origin of the universe. According to the big bang, the universe was created sometime between 10 billion and 20 billion years ago from a cosmic explosion that hurled matter and in all directions. All the galaxies were formed from this matter. Observations of these galaxies show that they are still moving apart from each other . The universe is expanding Some scientists have suggested another theory as â€Å"steady theory:† to explain the process of the evolution of the universe. However the general notion on which all scientists agree is the theory of Big Bang. Steady theory is the theory about the universe and the observations by the astronomers have shown that the galaxies are moving away from each other and the universe seems to be expanding. The theory shows that the new matter is always being created to fill the space left by this expansion. The new matter moves apart and forms galaxies which continue to move apart. This means that the universe always look exactly the same. It has no beginning or end but in a steady state. However many observations have suggested that the universe has not always looked like the same. THE FUTURE OF UNIVERSE: At present the universe is expanding but the astronomers have questioned that whether or not this expansion will continue . Certain observations which have been made in this regard is that one possible ending of the universe will be the â€Å"big crunch?. The galaxies and other matter may be moving apart but their motion is restrained by their mutual gravitational attraction. If there is a sufficient matter in the universe gravity will eventually win and egin pulling the galaxies together again causing the universe to experience a reverse of the big bang i. e. , the BIG CRUNCH. However there is a possibility that there is not enough matter in the universe for the big crunch to happen. This means that if it happens then the universe will continue to expand forever. 5. GALAXY Galaxy is a huge number of stars grouped together. The term galaxy can also be described as a collection of dust, gas and stars measuring thousands of parsecs across. Galzxy contains 10000million stars and looks like a disc with a fat centre and spiral arms. From the front it looks like a convex lens‘s Classes of galaxy: Two broad classes of galaxy are there. 1. Elliptical 2. Spiral the spiral galaxies are further sub divided into normal which constitutes of majority of spirals and barred spirals. Barred spirals have their centre in the form of the bar. The elliptical galaxies range from E 0 to E 7 from an almost spherical shape to a flattened disc. 5 Milky Way: Our galaxy is a spiral galaxy about 30,000 parsecs across. There are more than 200 billion stars in the galaxy. Its disc appears as a faint white band that is responsible for dividing the white sky at the night into two. The name of our galaxy is Milky Way. The galaxy has three spiral arms called the Orion, Perseus, and Sagittarius arms and the whole system is rotating in space. The sun revolves around the nucleus of the galaxy once in 225 million years. This duration is also called the cosmic year. I -INTRODUCTION: Milky Way, the large, disk-shaped aggregation of stars, or galaxy, that includes the Sun and its solar system. In addition to the Sun, the Milky Way contains about 400 billion other stars. There are hundreds of billions of other galaxies in the universe, some of which are much larger and contain many more stars than the Milky Way. The Milky Way is visible at night, appearing as a faintly luminous band that stretches across the sky. The name Milky Way is derived from Greek mythology, in which the band of light was said to be milk from the breast of the goddess Hera. Its hazy appearance results from the combined light of stars too far away to be distinguished individually by the unaided eye. All of the individual stars that are distinct in the sky lie within the Milky Way Galaxy. From the middle northern latitudes, the Milky Way is best seen on clear, moonless, summer nights, when it appears as a luminous, irregular band circling the sky from the northeastern to the southeastern horizon. It extends through the constellations Peruses, Cassiopeia, and Cepheus. In the region of the Northern Cross it divides into two streams: the western stream, which is bright as it passes through the Northern Cross, fades near Ophiuchus, or the Serpent Bearer, because of dense dust clouds, and appears again in Scorpio; and the eastern stream, which grows brighter as it passes southward through Sputum and Sagittarius. The brightest part of the Milky Way extends from Sputum to Scorpio, through Sagittarius. The center of the galaxy lies in the direction of Sagittarius and is about 25,000 light-years from the Sun (a light-year is the distance light travels in a year, about 9. 46 trillion km or 5. 88 trillion mi). II -STRUCTURE: Galaxies have three common shapes: elliptical, spiral, and irregular. Elliptical galaxies have an ovoid or globular shape and generally contain older stars. Spiral galaxies are disk-shaped with arms that curve around their edges, making these galaxies look like whirlpools. Spiral galaxies contain both old and young stars as well as numerous clouds of dust and gas from which new stars are born. Irregular galaxies have no regular structure. Astronomers believe that their structures were distorted by collisions with other galaxies. Astronomers classify the Milky Way as a large spiral or possibly a barred spiral galaxy, with several spiral arms coiling around a central bulge about 10,000 light-years thick. Stars in the central bulge are close together, while those in the arms are farther apart. The arms also contain clouds of interstellar dust and gas. The disk is about 100,000 light-years in diameter and is surrounded by a larger cloud of hydrogen gas. Surrounding this cloud in turn is a spherical halo that contains many separate globular clusters of stars mainly lying above or below the disk. This halo may be more than twice as wide as the disk itself. In addition, studies of galactic movements suggest that the Milky Way system contains far more matter than is accounted for by the visible disk and attendant clusters—up to 2,000 billion times more mass than the Sun contains. Astronomers have therefore speculated that the known Milky Way system is in turn surrounded by a much larger ring or halo of undetected matter known as dark matter. III -TYPES OF STARS: The Milky Way contains both the so-called type I stars, brilliant, blue stars; and type II stars, giant red stars. Blue stars tend to be younger because they burn furiously and use up all of their fuel within a few tens of millions of years. Red stars are usually older, and use their fuel at a slower rate that they can sustain for tens of billions of years. The central Milky Way and the halo are largely composed of the type II population. Most of this region is obscured behind dust clouds, which prevent visual observation. Astronomers have been able to detect light from this region at other wavelengths in the electromagnetic spectrum, however, using radio and infrared telescopes and satellites that detect X rays (see Radio Astronomy; Infrared Astronomy; X-Ray Astronomy). Such studies indicate compact objects near the galactic center, probably a massive black hole. A black hole is an object so dense that nothing, not even light, can escape its intense gravity. The center of the galaxy is home to clouds of antimatter particles, which reveal themselves by emitting gamma rays when they meet particles of matter and annihilate. Astronomers believe the antimatter particles provide more evidence for a massive black hole at the Milky Way‘s center. Observations of stars racing around the center also suggest the presence of a black hole. The stars orbit at speeds up to 1. 8 million km/h (1. 1 million mph)—17 times the speed at which Earth circles the Sun—even though they are hundreds of times farther from the center than Earth is from the Sun. The greater an object‘s mass, the faster an object orbiting it at a given distance will move. Whatever lies at the center of the galaxy must have a tremendous amount of mass packed into a relatively small area in order to cause these stars to orbit so quickly at such a distance. The most likely candidate is a black hole. Surrounding the central region is a fairly flat disk comprising stars of both type II and type I; the brightest members of the latter category are luminous, blue supergiant. Imbedded in the disk, and emerging from opposite sides of the central region, are the spiral arms, which contain a majority of the type I population together with much interstellar dust and gas. One arm passes in the vicinity of the Sun and includes the great nebula in Orion. See Nebula. 6 IV -ROTATION: The Milky Way rotates around an axis joining the galactic poles. Viewed from the north galactic pole, the rotation of the Milky Way is clockwise, and the spiral arms trail in the same direction. The period of rotation decreases with the distance from the center of the galactic system. In the neighborhood of the solar system the period of rotation is more than 200 million years. The speed of the solar system due to the galactic rotation is about 220 km/sec (about 140 mi/sec). 6. SOLAR SYSTEM The solar system includes nine planets and sun being at the centre. All the planets revolve around the sun . The solar system also includes the asteroids, meteors and numerous comets. All of these travel around the sun in a particular orbit . The planets which are the significant part of the solar system namely,Mercury,venus,earth,mars,Jupiter,Saturn How to cite Every Day Science for Css, Papers

Strategic Marketing Management Of Mac Cosmetics †Free Samples

Question: Discuss about the Strategic Marketing Management Of Mac Cosmetics. Answer: Introduction MAC cosmetics is one of the well renowned cosmetics brands in the world known for its quality and exclusive products. It is headquartered in New York and is presently trading with 75 countries in the world. The company is continuously involved in innovation and new product development with its large number of makeup and experts working under them. These artists play a great role in developing new cosmetics and products day by day and help the brand is building strong image in front of their customers (MAC Cosmetics 2017). The paper discusses the present company scenario in regards to its growth and brand value building. It further illustrates the strategic management of the company that leads to its success such as their products, selling points, innovations and competitive advantage over other cosmetic brands. Present state of the company The most famous photographer and beautician Frank Toskan and Frank Angelo saw the introduction of the most renowned cosmetic brand MAC in Toronto. The products were first developed in the kitchen and were directly sold by tem in their salon. Soon the cosmetics gained recognition by the word from mouth strategy and the products was introduced with a brand name called MAC cosmetics in 1984. Until then the brand grew its presence like a wind by offering all kinds of professional makeup ranging from bold look to glamorous style makeup (MAC Cosmetics 2017). Since then the company has been growing into a unique brand working with top makeup artists of the world and well-known celebrities. Today the brand is operating in 1000 outlets globally. The brand has also set a unique image by offering bridal makeup sessions and service to the brides and free in-store demo service. Brand value is one of the most important factor to be noticed in order to see the strength and demand for the brand (Sinclair, and Keller 2017). The third party pays the money to the brand for licensing the sale of their products. MAC Cosmetics has witnessed a brand value of $1.80 billion in the year 2016 (Kim and Kim 2017). This shows that the company has also received a growth in its brand value from $1.3 billion in 2013.The brand is also ranked under the top twenty cosmetics brand of the world in 2016. These factors make it evident that the brand is increasing and developing continuously to make their presence in the cosmetics market. A MAC cosmetic is one of the most important divisions of Estee Lauder with a brand value of $6.3 billion. The brand contributes a large part in the total sale of Estee Lauder. In addition to this the global makeup market is also growing over the years from 3.8% in 2013 to 4% in 2016 (Statista 2017). To keep pace with this MAC cosmetic is also experiencing a continuous increase that is evident from its increase in brand value. The company has been growing continuously over the year since it has begun its operation with new makeup range for all age group and sexes and through its social service through VIVA GLAM campaign. This growth initiative is totally by the efforts put up by the customers, make up professionals and the companys self effort (MAC Cosmetics 2017). Insight into strategic management of MAC cosmetics The strategic management design of the brand helps to see the overall initiative taken by the company to help it grow over the years and evaluate their revenue generation (Chernev 2014). Product market investment strategy Products are the most crucialsuccess factor of any brand. It is through the range of products that the company offers to its customers that it can fight competition. MAC too has a wide range of the cosmetics for satisfying every need of the customers. MAC offers 300+ products to its customer that is excellent in its look and finish (MAC Pro 2017). Artists develop products. The products offered by the company are best to the style of every customer as it is in wide varieties and colours. The products build by the MAC follows the policy of individuality that is serving all age group and all sexes. It follows a mission from the day it introduced that is All Ages, All races, all sexes. This makes the entity cover a wide market cover and large customer base without much segmentation. The products varieties that the company produces are makeup, primer and skincare, brush set, fragrance and gift cards. All these products are available in all types and colour suiting the skin needs of every user. Company value proposition Quality is another important factor for the company to survive in this fast growing cosmetic industry (Osterwalder et. al. 2014). Thus, MAC is always focused at offering high quality products to its customers developed by renowned artists and professionals using best of items. The products of MAC are animal tested and are mostly oil free and made up of natural elements. This makes it free from all kinds of harmful materials. The company also follow eco friendly product development (MAC Cosmetics 2017). This type of product development adds to the value of the brand. These products are offered by the brand through various selling points such as brand owned outlets, online selling through their official website and through franchisee sources. This helps the brand to spread its products for selling at all sources. Further, the brand also takes up innovative strategy to stand out of other cosmetic entities such as it offers 50 new products every year suiting all skin pigmentation. It also runs a social work program which is unique than other non-drug product selling companies. It also started offering free makeup demo in company owned stores with prior appointments. The bridal session and demo sessions make the brand stick out of others. However, the brand targets the niche market segment creating products for all age group. Key assets and the competency The brand owns many assets in the form of its customer, their products, the makeup artists and professionals and the celebrities that market for the brand that adds to its brand equity (Christodoulides, Cadogan, and Veloutsou 2015). The assets of the company are its tool to continuities growth and presence in the market. Further the brand also hold competency over other brands with some of its unique holdings (West, Ford, and Ibrahim 2015). The oil free and all skin pigmentation type products offered are highly different from other market rulers. Moreover, the social work program the brand runs is not done by any cosmetics brand. This helps the people motivated to buy the product for a cause. It also holds competency through the type of promotional strategy its follows such as word-for mouth, social campaign through VIVA GLAM, in store selling and the free make up session given by the artists. This shows that the company also holds strong skills in attaching with its customers and kn ows the right value they play for the brand. Functional Strategies and Programs Brand building is the critical factor for the company as it is through that brand name it is known to its customers. Thus, it is important that it show up as a most valuable brand when it comes to cosmetics. To do this the company follows various kinds ofmarketing communication strategy such as in store makeup sessions, online review facility(MAC 2017). This helps the brand to communicate with the customers and their needs. Accordingly, the brand can modify their products and services to suit the need of every one. The stores of the brand are made available to many international countries such as Asia Pacific, Europe, Middle East and Africa. The brand also has their online sites available for these locations. This makes the company distribute their products through both online and physical stores. Conclusion From the above analysis, it can be concluded that the brand has been successful in its operations because of the strategies it has followed. The personal touch to its promotional strategy and the sources of selling worldwide has helped the company gain lot f recognition for its brand. This has helped the company to grow over the years and making a place in the top 20 cosmetics brand of the world. References Chernev, A., 2014. Strategic marketing management. Cerebellum Press. Christodoulides, G., Cadogan, J.W. and Veloutsou, C., 2015. Consumer-based brand equity measurement: lessons learned from an international study.International Marketing Review,32(3/4), pp.307-328. Kim, G. and Kim, G. 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(2017).Annual growth of the global cosmetics market from 2004 to 2016* [online] Available at: https://www.statista.com/statistics/297070/growth-rate-of-the-global-cosmetics-market/ [Accessed 7 Aug. 2017]. West, D.C., Ford, J. and Ibrahim, E., 2015.Strategic marketing: creating competitive advantage. Oxford University Press.